Victory Patterns Contour Farming
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In these posters, created by the USDA for the Food for Freedom campaign, the photographs of smiling farmers and modern equipment (including aircraft) contrast with the regional, instruction-heavy farm posters from WWI.
The inclusion of aircraft on these posters was a visual way to equate farming with the modern war effort without using the explicit, military-like phrases used in farm front posters from WWI. The top middle poster, however, includes a little bit of Morse code: the letter "V" (for Victory). With this insight, the poster reads "V in the air" and "V on the land."
Source: Special Collections, National Agricultural Library